Hill Shepherd Marketing Group

Creative thoughts, writing, design and other stuff.

Hill Shepherd Design in Action!

Hill Shepherd Design in Action!

As a designer, Jeff with Prime Performance Nutrition is one of my favorite clients. What makes Jeff so fun is the fact that I almost always get to see our final product in the wild. Below, you’ll see our design file, then a shot Jeff sent us with the product, the subject, and himself at the NFR in Las Vegas.

PJ NFR Banner Final

PJ NFR Banner Final

Prime Performance Nutrition Banner with Jeff and PJ

Prime Performance Nutrition Banner with Jeff and PJ

Thanks Jeff, for keeping us up to date!

Posted 2 months ago at 10:11 am.

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PPN Team Member PJ Burger Headed to National Finals Rodeo

Prime Performance Nutrition team member PJ Burger turned in an outstanding performance in Omaha, Nebraska at the WPRA Tour Finals where she earned the money necessary to secure a place at the Wrangler National Finals Rodeo (WNFR). Winning $8,623.78 in Omaha, Burger competed at her 69th rodeo of the year, making her total 2009 earnings $57,060.72.

Taking second place in the first go with a time of 13.96 seconds and tying for fifth in the second go, Burger was third in the average. Competing with Fancy Man Perks, “Perky”, she was up against some of the world’s toughest barrel racers and most competitive horses, many of which she will see again at the WNFR in Las Vegas, Nevada on December 3-12, 2009.

“Everyone at Prime Performance Nutrition is thrilled with PJ’s success. Only 15 women get to go to the NFR each year and we’re proud to say that one of our team members made it! We can’t wait to see her perform in Vegas,” says Jeff Butler, president of Prime Performance Nutrition.

Competing for the World Championship Barrel Racing title, Burger will compete against the fourteen other WNFR qualifiers, one of which is her mother-in-law and World Champion Barrel Racer, Mary Burger. While making it to the WNFR is many a young barrel racer’s dream, this is one dream come true for PJ Burger.

For more information about PJ Burger and the Prime Performance Nutrition products that that keep her horses performing at their highest potential, visit www.primeperformancenutrition.com.

About Prime Performance Nutrition

With PPN you’ll provide your performance horses with the best nutrition possible. Plus, with the company’s continuing research, you can feel confident that your horses are receiving quality, technologically-advanced equine supplements. PPN uses only certified ingredients and rigorously tests its products. The products are tested in worldwide markets to make sure horse owners can easily use the products and see results. In addition to guaranteeing ingredients and testing, PPN is committed to working with international government agencies and organizations such as the National Animal Supplement Council (NASC) to follow new supplement regulations. For more information on PPN and their products, visit www.primeperformancenutrition.com.

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Posted 4 months, 2 weeks ago at 12:03 pm.

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Top International Dressage Rider Shawna Harding Joins Team eZall

eZall, producer of the industry’s leading plant-based grooming products, invites a select number of elite equestrian competitors to be a part of Team eZall. Welcomed as eZall’s newest team member is top international dressage rider Shawna Harding.

When asked what Harding likes about eZall, she says that she loves the eZall Foamer and Total Body Wash because it not only makes washing fun and easy but it’s also a plant-based product.

My wash rack feeds water out into the yard and I love that eZall is a bio-degradable, natural product,” says Harding. “We have a lot of natural waterways under the barn and farm and I like knowing that I’m not harming the water or ground. Not to mention that it’s really good for your horses!”

Extensively studying in Germany for nearly a decade, Harding has worked under some of the world’s best and most influential dressage trainers. Through her combined experiences and participation in the equine industry at a world-wide level, she has built her career as a top international dressage rider, trainer and coach.

Shawna is not only a outstanding competitor, she’s a great instructor and trainer. She holds the same communication and business values as eZall and her international experience makes her an even greater asset to Team eZall. We are extremely happy to welcome her as a new member,” says John Collet of eZall.

For more information about Shawna Harding, please visit her web site at www.shawnaharding.com. To learn more about eZall’s commitment to excellence in plant-based products, visit www.ezall.com.

About Shawna Harding

Shawna Harding has ridden all of her life, but as a teen she discovered her special affinity for working with young horses and under the tutelage of Olympian John Winnett began focusing on the sport of dressage.

Spending a portion of her young adulthood training in Germany, Harding grew into a strong international competitor. Since returning to the United States, she has continued to grow her reputation as an elite dressage rider, trainer and instructor.

Based out of Black Forest Equestrian Center in Aiken, South Carolina, Shawna Harding trains several client horses at various dressage levels and gives lessons to a few competitively-oriented students when not traveling to clinics or competitions. For more information about Shawna Harding and Black Forest Equestrian Center, visit www.shawnaharding.com.

About eZall

All eZall products are bio-based, non-toxic and environmentally safe. This means that each ingredient in every product is screened for potential human health and environmental effects. Unlike traditional equine and cattle grooming products they do not contain potentially harmful chemicals or components. eZall has gone to great lengths to bring the animal industry quality products that are safe for the users, animals and the environment. For more information about eZall products please visit our web site at www.ezall.com, or give us a call at 1-877-TRY-eZall.

Posted 4 months, 2 weeks ago at 9:04 am.

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Prime Performance Nutrition

Most web sites should plan on redesigning, or freshening up their site’s look every 3 years or so. Longtime client PPN was no different and for them we developed a modern design that will be scalable and relevant to their horse supplement customers for several years to come.

Posted 5 months ago at 12:41 pm.

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The Mustang Nation

mustang-nationThe Mustang Heritage Foundation’s newest web site, The Mustang Nation offers horse lovers across the country the chance to help increase the number of wild mustangs adopted nationwide. Our development efforts included creation of content, message and branding creation, site design, screensaver and desktop development, online donation utilities, e-postcards and more.

Posted 5 months ago at 12:36 pm.

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Navajo Legend Inspires Horse Art of a Different Color

Road to the Horse

For more info contact:
Road to the Horse
press@roadtothehorse.com
Ph: 325-736-5000

FOR IMMEDIATE RELEASE

Road to the Horse Chooses Henry Patton as Official 2010 Artist

While artists across the country submitted samples of their work in hopes of becoming the Road to the Horse 2010 cover artist, it was “a horse of a different color” that caught the eye of Road to the Horse owner and producer Tootie Bland. Artist Henry Patton’s “Blue Horse” series, based on a Navajo legend, will include an original painting created for Road to the Horse and will be presented to the Road to the Horse Champion at the event in Murfreesboro, TN on March 6-7, 2010.

“A Navajo legend tells when the skies are blue and clear, Johano-ai, the sun god, is riding his favorite, strongest and most valuable horse - the blue horse. From this came the idea of a blue horse in every pasture, barn, show and anywhere horses hang out when the skies are blue and clear. For me, the blue horse signifies what is great about horses. They are hope, wisdom, gentleness and beauty all rolled into one. Blue horses have that feeling of a day with blue skies, clearness, and a bright future for all animals,” says Patton.

A former professional photographer and graphic designer, Patton uses his previous experiences to capture horses in a more modern, abstract and colorful way with a combination of watercolor, acrylics and oils.

“All of the entries this year were just outstanding and having to limit myself to one is like eating only one piece of chocolate. I do want to thank everyone and congratulate them all on the outstanding entries,” says Bland. “The Blue Horses of Henry Patton are simply fascinating, beautiful and inspiring and I am thrilled to have this talented artist and his Blue Horses represent the essences of Road to the Horse this year.”

To learn more about Henry Patton and his “Blue Horse” collection, visit www.bluehorseart.com. To buy your Road to the Horse 2010 tickets today, visit www.roadtothehorse.com or call 877-772-5425.

About Henry Patton

Henry Patton is the artist and owner of Laughing Wolf Studio, named for his affection and admiration of wolves. In addition to being a equine artist, he is dedicated to the rehabilitation, release and return of wildlife to their natural habitat as well as his work with the Horse Rescue, Relief and Retirement Fund, Inc.

Patton’s paintings have been featured in art galleries across the nation, on Stirrups Clothing Co. apparel, and at several equine charity events. Living north of Atlanta, GA, Patton resides with his two dogs, Clementine and Wishbone, both mixed breed rescues. To learn more about Henry Patton, visit www.laughingwolf.com.

Road to the Horse

Road to the Horse is unlike any other event in the equine or entertainment industry. It is “the original colt starting challenge”. The two-day sold out event matches three of the country’s best horse trainers and clinicians of today against one another as they train unbroken colts to ride in just a few short hours in front of a packed live audience and television cameras. By combining education, edge-of-your-seat suspense, entertainment and the love of the horse, Road to the Horse has been responsible for solidifying the position of today’s horsemanship heroes and launching the careers of tomorrow’s hottest new stars. In the process, the event itself has become a catalyst for the advancement of natural horsemanship. Hosted by Rick Lamb, of RFD-TV’s The Horse Show with Rick Lamb, spectators are guaranteed not only to have a good time, but also to walk away with training knowledge that will improve their relationship with horses.

Road to the Horse is proud to partner with many outstanding companies across the equine industry including Road to the Horse presenting sponsor, Western Horseman, along with Nutrena, Quarter Horse News, Horses Magazine, Martin Saddlery, John’s Ariat Country, Rockin’ J Horse Stalls, Horsecity.com, WW Livestock, Hoofbeats Magazine, Horse South Magazine and Horsemen’s Roundup. For sponsorship opportunities and more information on the 2010 Road to the Horse visit www.roadtothehorse.com or call 325-736-5000.

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Posted 5 months, 1 week ago at 8:17 am.

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eZall Becomes Member of Breast Cancer Research Foundation Program

eZall Technologies
PO Box 1030
Grove City, OH 43123

For Immediate Release

Plant-based grooming solutions leader eZall has teamed up with the Breast Cancer Research Foundation (BRCF) to become a member of their Survivors’ Circle Partner Program. eZall is designating a percentage of their pink foamer sales to the organization. Of the portion of foamer sales designated for donation, 50% is given to the Breast Cancer Research Foundation and 50% to the company’s local chapter of Susan G. Komen Foundation.

“We truly appreciate the generosity of eZall Technologies and its customers as we continue to work toward a world without breast cancer,” said Katie Carter, executive director of the Columbus, Ohio Affiliate of Susan G. Komen for the Cure. “Their contribution will help enable us to fund crucial breast cancer education, screening and treatment programs.”

The pink foamer/applicator is used to apply eZall’s bio-based Total Body Wash to horses, cattle, dogs and other livestock for a superior quality clean that saves time, effort and money. Customer support for the special edition foamer has been strong since its introduction in June of 2008.

“Currently, the eZall Pink Foamer Campaign is in its second year and we plan to continue it as a permanent part of the eZall line of products. It’s an honor to work with the BRCF and be included in this program,” says John Collet of eZall Technologies.

In addition to support of breast cancer research through donations to the BCRF and Susan G. Komen, eZall Technologies is proud to announce their support of the Canter Against Cancer Trail Ride & Pig Roast on October 3, 2009 at Twin Orchard Farm in Southampton, Massachusetts. A fundraiser for the Nielsen-FitzGerald Scholarship, which is in memory of Dr. Jerri Nielsen-FitzGerald whom diagnosed and treated herself for breast cancer while on the South Pole, Canter Against Cancer will feature a trail ride through an orchard, groomed pasture and forest trails, as well as a pig roast and hay wagon rides.

The Nielsen-FitzGerald Scholarship is available to students at the University of Toledo who are studying family medicine with plans to open a practice in a rural community, as well as students in emergency room medicine.

For a $20 donation participants will have the opportunity to roam and ride on 140 acres, feast on roast pig, shop at the on site tack store, win special prizes and a raffle, and more importantly “Canter Against Cancer” and take part in an event that will change lives. For more information on how you can participate, contact L.A. Pomeroy or Claudia Sarti, at PomeroyLA@aol.com, (413) 586-6121 or SheDancezWHorsez@aol.com, (413) 549-0050.

About The BCRF

The Breast Cancer Research Foundation is an independent 501 (c) (3) not-for-profit organization whose mission is to achieve prevention and a cure for breast cancer in our lifetime by providing critical funding for innovative clinical and translational research at leading medical centers worldwide, and increasing public awareness about good breast health.

It is estimated by the American Cancer Society that in 2009 about 192,370 new cases of invasive breast cancer will be diagnosed among women in the United States. At this time there are about 2.5 million breast cancer survivors in the United States. In 2009, ACS estimates that about 40,170 women will die from breast cancer in the United States. Breast cancer is the second leading cause of cancer death in women, exceeded only by lung cancer. For more breast cancer statistics and information about The BCRF, visit www.bcrfcure.org.

About eZall

All eZall products are bio-based, non-toxic and environmentally safe. This means that each ingredient in every product is screened for potential human health and environmental effects. Unlike traditional equine and cattle grooming products they do not contain potentially harmful chemicals or components. eZall has gone to great lengths to bring the animal industry quality products that are safe for the users, animals and the environment. For more information about eZall products please visit our web site at www.ezall.com, or call 1-877-TRY-eZall.

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Posted 5 months, 2 weeks ago at 12:43 pm.

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eZall Pink Foamer Raises Money For Breast Cancer Research

eZall Technologies began a campaign in June 2008 to raise money for breast cancer research by selling pink foamers. Since the release of the eZall Pink Foamer, a portion of its sales has been collected for donation to the Breast Cancer Research Foundation (BCRF) and the Susan G. Komen Breast Cancer Foundation.

According to research, 1 in 8 women in the United States will be diagnosed with breast cancer each year. While eZall is committed to providing effective, bio-based cleaning products, they are just as committed to the people who use their products.

“The Pink Foamer has allowed eZall to further honor our commitment to our consumers by increasing awareness and raising money for the support of breast cancer research. Not only are we able to help women in the equine industry, but women across the world will be effected by the research done by the BCRF and Susan G. Komen,” says John Collet of eZall.

eZall team member Craig Cameron also feels strongly about the support of breast cancer research. In addition to top-notch products, eZall’s pink campaign and was one of the reasons that he joined Team eZall.

“Life is all about helping people, and not just by teaching them how to work with their horses. I like to reach out to people in need, which is why I support eZall’s Pink Foamer for breast cancer research. It’s about giving to people and making their lives better. The product and company being great just gives people even more of a reason to use it,” said Cameron.

For more information on how you can help support breast cancer research and eZall’s pink campaign, visit www.ezall.com.

About eZall

All eZall products are bio-based, non-toxic and environmentally safe. This means that each ingredient in every product is screened for potential human health and environmental effects. Unlike traditional equine and cattle grooming products they do not contain potentially harmful chemicals or components. eZall has gone to great lengths to bring the animal industry quality products that are safe for the users, animals and the environment. For more information about eZall products please visit our web site at http://www.ezall.com, or give us a call at 1-877-TRY-eZall.

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Posted 6 months ago at 12:21 pm.

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Olympic Eventer Phillip Dutton Joins Team eZall

Olympic gold medalist and international eventer Phillip Dutton says he relies on eZall for the grooming needs of his elite show horses. With a never-ending show schedule, Dutton and his personal groom are always on their toes when it comes to his horses’ health and well-being.

“We go to a show almost every weekend and have a lot of horses to groom. My groom is always trying new products and one day she tried eZall. When I found out that eZall made such a big difference in the horses, I decided to form a relationship with eZall and become a team member,” says Dutton.

Hearing of eZall for the first time at the Rolex Kentucky Three-Day Event, Dutton’s groom says she was excited to try out the new product.

“I heard about eZall by word-of-mouth through another eventer. I am always looking for new and better products because I bathe the horses and prep them for each show. I love the way eZall makes their coats feel because it doesn’t strip out the natural oils and leaves a nice luster,” says Emma Ford, Dutton’s groom.

Whether riding at home or competing at Rolex, Dutton stresses the importance of proper care. With the help of Dutton’s favorite eZall products including eZall Total Body Wash, Shine & Detangler and Anti-Allergen Shampoo, he says he is able to properly care for all his horse’s grooming needs.

“If you care about the way your horses look and feel, it’s worth trying eZall. I’ve seen what eZall products do and the difference really shows up in the way they look. You’ll see it will make a real difference,” says Dutton.

About Phillip Dutton

Phillip was born in Nyngan, New South Wales, Australia where horses were a part of life on his family’s farm and most of Phillip’s time off the farm was spent at pony club rallies and horse trials. In 1991, Phillip moved to the United States to train in a more internationally competitive environment where he represented Australia in three Olympics and four World Championships.

In 2006, Phillip became an American citizen and changed his competitive nationality so that he would be eligible to represent his adopted home, the United States. He was very honored to then compete on the U.S. Team at the Pan American Games and the Olympics, winning a team gold medal and a silver individual medal.

Phillip & his wife, Evie, own, manage and train out of True Prospect Farm, in West Grove, Pennsylvania and at Red Oak Farm in Aiken, SC. Phillip dedicates a good deal of his time to coaching other riders including many adult amateurs and a number of the USET short listed riders.

About eZall

All eZall products are bio-based, non-toxic and environmentally safe. This means that each ingredient in every product is screened for potential human health and environmental effects. Unlike traditional equine and cattle grooming products they do not contain potentially harmful chemicals or components. eZall has gone to great lengths to bring the animal industry quality products that are safe for the users, animals and the environment. For more information about eZall products please visit their web site at http://www.ezall.com, or give us a call at 1-877-TRY-eZall.

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Posted 7 months ago at 8:29 am.

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Complete Bathing Kit by eZall Provides Savvy Solution Under $30

eZall Technologies
PO Box 1030
Grove City, OH 43123

JOHN COLLET
Office: 877-879-3925
Email: john@ezall.com

For Immediate Release


Complete Bathing Kit by eZall Provides Savvy Solution Under $30

Show season is when you want your horse looking his best but restocking your grooming box can quickly drain your wallet. eZall has introduced a new bathing kit for $29.95 that offers the best grooming value on the market while providing the spray on, rinse off technology that champions have come to depend on.

This all-in-one bathing kit includes the signature eZall foamer, 32 oz. Total Body Wash Green super concentrate, a 9 position rinse head that quick connects to the trigger and a sample of the new Shine & Detangler. With everything you need included, there is no need to buy a bucket, bathing mitt, brushes, conditioner or hose attachments.

The Total Body Wash Green that is included in the bathing kit combines science and technology with Mother Nature in a environmentally friendly, readily bio-degradable super concentrate. Providing everything necessary for your bathing needs, the eZall Bathing Kit will prepare you for the summer riding season.

“I’ve always been impressed with eZall products, and their new Bathing Kit is no exception. I love the Total Body Wash Green’s fresh clean scent and how its great foaming action cleans and conditions my horses’ coats and keeps them looking great,” says Team eZall member Clinton Anderson.

Included as a bonus in the kit is a sample of the new eZall Shine & Detangler. Quickly becoming a new favorite of many showmen, this product is the perfect companion to the eZall Total Body Wash, according to Anderson.

“Good looking manes and tails are key to any show horse’s appearance. That’s why I use eZall Shine & Detangler on all my performance horses. It doesn’t get sticky or attract dirt, and it keeps my horses’ manes and tails shiny and tangle free. Try it, mate — I think you’ll be as impressed as I am with the result!” says Anderson.

About eZall

All eZall products are bio-based, non-toxic and environmentally safe. This means that each ingredient in every product is screened for potential human health and environmental effects. Unlike traditional equine and cattle grooming products they do not contain potentially harmful chemicals or components. eZall has gone to great lengths to bring the animal industry quality products that are safe for the users, animals and the environment. For more information about eZall products please visit their web site at http://www.ezall.com, or give us a call at 1-877-TRY-eZall.

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Posted 7 months, 1 week ago at 9:32 am.

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